BMW Productions 13/20
http://bmwmediaproductions.blogspot.co.uk/
The evaluation has a good level of depth in its reflective analysis of genre conventions and skills progression from the preliminary task to final. The presentation makes some use of images and text, but does not really explore the full range of multimedia such as embedding videos. The Prezi on institutions describes the role of a production company but does not suggest how their own no-budget film would be distributed or how it would be marketed, or any companies that would do so. There is little content other than their logo despite research into examples of similar companies in the uk. The blog post on technologies describes how the technology was used in the research, production and post stages with some images/screen captures and uses media terminology correctly. The annotated analysis of the video in appealing to the audience identifies the mood and enigma codes and narrative development but does not explicitly discuss how this meets the interests of their target audience. Their audience profile identifies 2 extremes of their male age range and is comprehensive and well presented. Overall Level 3 lowest 12/20.
CC Productions
The video conversation on Institutions is rather basic sourcing general information with a lack of application to examples of companies of online platforms mentioned. There is little beyond direct address to camera. The analysis of conventions covers a broad range of aspects of narrative, genre and style and most points have a supporting visual in this Prezi. Sound is difficult to apply as no video has been embedded. Most comments apply a good level of understanding of purpose. The analysis of character has some discussion into the role of women in thrillers, but lacks care in the presentation beyond text and 2 images. There is discussion of a range of skills learned from preliminary to final. The presentation again is rather basic with images and an embedded task. The discussion on technologies is strong and goes into how it was used and for what purpose. There are embedded clips from the skills development tasks to demonstrate. Best fit overall basic mainly in presentation, Level 2 upper 11/20
SolarFlare
The presentation on Audience profile is very well presented using a mixture of animation and posters to visual represent their age, gender and lifestyle across the bracket. The prezi on comparison of prelininary and final is detailed with comparative screen captures and embedded video. The Prezi on representation covers a range of stock characters form the genre and anchors them in a range of existing characters with comparative images, and an analysis of gender construction through MES and justification of decisions to conform to stereotypes. The annotated youtube video is thorough and well presented, and the reflections of the use of technology is detailed with multiple images documenting their use (though at times it becomes a how to guide), there is application to outcomes. The anaysis of conventions as a directors commentary uses stills from the film and comtains reference to instututions, titles, narrative and genre conventions drawing upon synoptic understanding of the spec. 2 of the video have significant background noise and clipping. This reenforces the Prezi on instututions which gives examples and discusses the processes of production, distribution and marketing. Overall detailed and a high level of care in the presentation, Level 4 16/20
Dynamic productions
http://dynamicproductionsmedia.blogspot.co.uk/
The response to the skills development from preliminary to final is detailed and analyticaly of development, making use of some images and stills, and the videos are embedded, there is lesser attention to care in the layout and uses text. Though falling into the trap of tripod as technology - there is a comprehensive discussion of how the technology was used and creative intentions supported by a variety of images, a instructional video and screen grabs on another blog post. There is an excellent analysis using youtube annotations that justifies creative decisions in appealing to the target audience, and the profile Prezis are detailed and covers interests and lifestyle, age, gender using images and embedded video across the bracket. The presentation on institutions have some depth of understanding and examples using a poster format, though a production company is incorrectly overlapped with distribution. The slideshare analysis of the stills from the film are detailed and address narrative, titles and genre conventions and there is considerable detail to justify the work of 3 students. They also refer to the trailers embedded that they have immitated the conventions from. The Prezi analysis of the representation is detailed using images to justify creative decisions. Overall best fit top Level 3 15/20
Flash Productions
http://daisylauraas.blogspot.co.uk/
*This is the work of 1 student (Daisy) as her partner Laura did not contribute which has been taken into account when marking and rank ordering.
Tuesday, 24 March 2015
Friday, 20 March 2015
Evaluation Feedback for Monday 5pm
BMW Productions
Overall grade for evaluation Level 1: 2/20 Grade U
Only 3/7 questions have been responded to. Considering you have had 4 weeks of Independent Study with guidance from the blog (with instructions and examples) plus 4.5 hrs of class time this week, this is not the expected progress for a group of 3 students to be successful.
To improve (what is completed) - see individual posts comments
1. Add in more multimedia (trailers, music videos, things related to the lifestyle of your target audience) etc...
2. More range in your audience - as the work of 3 students we would expect 2 detailed profiles.
3. Q5 annotations need fixing - and who has written what? Add this to the blog post by name.
CCProductions
Overall grade for evaluation Level 1: 5/20 Grade U
Only 3/7 questions have been responded to. Considering you have had 4 weeks of Independent Study with guidance from the blog (with instructions and examples), plus 4.5 hrs of class time this week, as a group of 2, this is not satisfactory progress for you to be successful.
To improve Question 6
1. Be specific in how you used the software - cutting, sequencing, colour correcting, titles etc.
2. Add screen shot example of where you did this in your video
3. Be detailed in your creative intentions for using this technology - what did it allow you to achieve
4. Use Media Terminology (foley etc)
To improve Question 4
5. Please replace this with an actual sourced image of a member of your audience. Why is their ethnicity an issue? I'm concerned that this is not necessarily understood who you have targeted their film to - is this all males over 18? Look at your audience research and other student's work on this question.
6. Annotations are not playing on Q5 - who has written what? Add this to the blog post by name.
Dynamic Productions
Overall grade for evaluation Level 2: 8/20 Grade E
4/7 questions have been responded to. Considering you have had 4 weeks of Independent Study with guidance from the blog (with instructions and examples) plus 4.5 hrs of class time this week as a team of 3, this is approaching satisfactory progress to be successful.
To improve (all post) - see individual posts comments
1. Add in more multimedia (trailers, music videos, things related to the lifestyle of your target audience or the films you have used to create your characters/conventions) etc...
2. More range in your audience/character profiles - as the work of 3 students we would expect 3 profiles Q4/stock characters for Q2 .
3. Annotations are not playing on Q5 - and who has written what? Add this to the blog post by name.
4. All contribute to Q7, only Jack so far. Embed the preliminary task.
Flash Productions
Overall grade for evaluation Level 1: 0/20 Grade U
0/7 questions have been responded to. Considering you have had 4 weeks of Independent Study with guidance from the blog (with instructions and examples) plus 4.5 hrs of class time this week as a team of 2, this is poorest possible progress and 0 marks can be awarded.
SolarFlare Productions
Overall grade for evaluation Level 2: 10/20 Grade D
4/7 questions have been responded to. Considering you have had 4 weeks of Independent Study with guidance from the blog (with instructions and examples) plus 4.5 hrs of class time this week as a team of 2, this is approaching satisfactory progress to be successful.
1. Add in more multimedia (video, sound etc). Q3 - your Production Company logo, your titles etc. Get examples of similar films to be distributred and embed the trailers
2. Annotations are not playing on Q5 - and who has written what? Add this to the blog post by name.
Overall grade for evaluation Level 1: 2/20 Grade U
Only 3/7 questions have been responded to. Considering you have had 4 weeks of Independent Study with guidance from the blog (with instructions and examples) plus 4.5 hrs of class time this week, this is not the expected progress for a group of 3 students to be successful.
To improve (what is completed) - see individual posts comments
1. Add in more multimedia (trailers, music videos, things related to the lifestyle of your target audience) etc...
2. More range in your audience - as the work of 3 students we would expect 2 detailed profiles.
3. Q5 annotations need fixing - and who has written what? Add this to the blog post by name.
CCProductions
Overall grade for evaluation Level 1: 5/20 Grade U
Only 3/7 questions have been responded to. Considering you have had 4 weeks of Independent Study with guidance from the blog (with instructions and examples), plus 4.5 hrs of class time this week, as a group of 2, this is not satisfactory progress for you to be successful.
To improve Question 6
1. Be specific in how you used the software - cutting, sequencing, colour correcting, titles etc.
2. Add screen shot example of where you did this in your video
3. Be detailed in your creative intentions for using this technology - what did it allow you to achieve
4. Use Media Terminology (foley etc)
To improve Question 4
5. Please replace this with an actual sourced image of a member of your audience. Why is their ethnicity an issue? I'm concerned that this is not necessarily understood who you have targeted their film to - is this all males over 18? Look at your audience research and other student's work on this question.
6. Annotations are not playing on Q5 - who has written what? Add this to the blog post by name.
Dynamic Productions
Overall grade for evaluation Level 2: 8/20 Grade E
4/7 questions have been responded to. Considering you have had 4 weeks of Independent Study with guidance from the blog (with instructions and examples) plus 4.5 hrs of class time this week as a team of 3, this is approaching satisfactory progress to be successful.
To improve (all post) - see individual posts comments
1. Add in more multimedia (trailers, music videos, things related to the lifestyle of your target audience or the films you have used to create your characters/conventions) etc...
2. More range in your audience/character profiles - as the work of 3 students we would expect 3 profiles Q4/stock characters for Q2 .
3. Annotations are not playing on Q5 - and who has written what? Add this to the blog post by name.
4. All contribute to Q7, only Jack so far. Embed the preliminary task.
Flash Productions
Overall grade for evaluation Level 1: 0/20 Grade U
0/7 questions have been responded to. Considering you have had 4 weeks of Independent Study with guidance from the blog (with instructions and examples) plus 4.5 hrs of class time this week as a team of 2, this is poorest possible progress and 0 marks can be awarded.
SolarFlare Productions
Overall grade for evaluation Level 2: 10/20 Grade D
4/7 questions have been responded to. Considering you have had 4 weeks of Independent Study with guidance from the blog (with instructions and examples) plus 4.5 hrs of class time this week as a team of 2, this is approaching satisfactory progress to be successful.
1. Add in more multimedia (video, sound etc). Q3 - your Production Company logo, your titles etc. Get examples of similar films to be distributred and embed the trailers
2. Annotations are not playing on Q5 - and who has written what? Add this to the blog post by name.
Saturday, 21 February 2015
Construction Marks for Moderation
BMW Productions
http://bmwmediaproductions.blogspot.co.uk/2015/02/detonator.html
An overall sense of intent and purpose, the film demonstrates excellence across most of the technical skills. The production is recognisable as the opening of a Thriller film with a sense of suspense, and the idea is realised successfully. There is consistently strong control over the camera, despite reliance on the POV and tracking most shots are steady and framed appropriately to convey meaning and effect. The editing allows the narrative to flow clearly, introduce characters and create drama. The title design integrates text purposefully to create interest and set the scene, though some greater care needed was balanced against meeting deadline. There is some attention to detail in the mise-en-scene with particular effort to the low key lighting, and convincingly benefits from the use of London as a location appropriate to the target audience and generic expectations. Sound is layered and demonstraters excellence and detail in working alongside the images using foley an appropriate soundtrack scored to the film to good effect. The absence of the bomb effect is justified as a creative decision by the group in their evaluation. The group all contributed equally towards the construction each taking responsibility for different practical production roles detailed on the group blog. Clearly excellent, mid Level 4
53/60
SolarFlare Productions
http://solarflaremedia.blogspot.co.uk/2015/02/singularity-final-thriller-opening.html
An strong sense of control, creative intent and purpose. This is clearly recognisable as the opening to a Thriller Film and demonstrates excellence across most of the technical skills. Using the backdrop of the capital to incorporate titles into the MES accurately following conventions of number, order and roles, this is an ambitious idea and for the most part realised with a high degree of success. There is strong control over the use of the camera, all shots are steady and well framed to allow the action to move in and out of frame with some sophistocation and with an effective use of a zoom to conclude the scene. The editing follows continuity to allow the narrative flow across shots and the titles sequence creates interest and the appropriate atmosphere. There is attention to detail in the mise-en-scene beyond location with well cast actors, convincing performances and costume used to set up the plot. Sound successfully uses layers of foley and a soundtrack scored to the film to build suspense. The group all contributed equally towards the construction each taking responsibility for different practical production roles detailed on the group blog.
Level 4 upper mid 56/60
Dynamic Productions
http://dynamicproductionsmedia.blogspot.co.uk/2015/02/the-sacrificial-lamb-opening-sequence.html
Strong understanding of the genre, the opening shows some attention to detail with props and the effective use of locations, visual style and colour palate and creative purpose in it's use of titles. Overall, the film demonstrates excellence across most of the technical skills. The production is recognisable as the opening of a Thriller film and appropriate to it's target audience. There are well-framed shots and steady movement and a intention of keeping the scene tightly framed to create mystery. The editing mostly maintains continuity to allow the narrative flow across shots following conventins of shot rev shot and match on action. Sound successfully uses some layers of foley and soundtrack scored to the film building tension in a controlled and effective manner, as well as dialogue. The group all contributed equally towards the construction each taking responsibility for different practical production roles detailed on the group blog.
Level 4 lower 51
Flash Productions
http://daisylauraas.blogspot.co.uk/2015/02/opening-undercover.html
Recognisable as the intended opening to a Thriller film, there are some real strengths here above the obvious lack of attention to detail that overall demonstrates proficiency across most of the technical skills. The sequence has a sense of mystery and a well used location and actor to raise enigma codes and imply the significance of the bag handover. Though lacking the key close ups during the handover, there is evidence of strong control over the camera with a variety of shots and angles and most shots steady and framed appropriately to convey meaning and effect. The editing allows the narrative to progress quite clearly, introduce characters and create drama, though 2 main continuity errors stand out and the flow is clunky at times. The title shows string understanding of amount and roles, the design at times integrates text purposefully to create interest however this is not consistent and lacking care and polish - the group were rushing to complete to deadline. Sound involves layers of foley which are overpowered by the soundtrack which for the mostpart works alongside the images until the (anti) climax. The group all contributed equally towards the construction each taking responsibility for different practical production roles detailed on the group blog. At 1:30 undertime this is best fit.
Level 3 upper-mid 43
CC Productions
http://ccproasmed.blogspot.co.uk/2015/02/final-film-unknown.html
Recognisable as the intended opening to a Thriller film, there are some real strengths here that overall demonstrates excellence across most of the technical skills. The sequence has a sense of suspense and a makes effective use of the locations they had access to, dressing the set with props and casting to introduce the terrorist/bomber. With strong use of close ups there is control over the camera using a variety of shots most of which are steady and framed appropriately to convey meaning and effect. The editing allows the narrative to progress quite clearly, introduce characters and create flow. The witness and the phones aspect is unclear however and casting may not be particualrly appropriate to the target audience. The titles design integrates text purposefully to create interest and is consistent and shows care in the use of framing and mise-en-scene. Sound involves layers of foley which are particularly strong in the opening though overpowered by the soundtrack which for the mostpart works alongside the images until the (anti) climax. The group all contributed equally towards the construction each taking responsibility for different practical production roles detailed on the group blog. At 1:30 undertime the full amount of titles are not delivered and this is best fit.
Level 4 borderline 48
http://bmwmediaproductions.blogspot.co.uk/2015/02/detonator.html
An overall sense of intent and purpose, the film demonstrates excellence across most of the technical skills. The production is recognisable as the opening of a Thriller film with a sense of suspense, and the idea is realised successfully. There is consistently strong control over the camera, despite reliance on the POV and tracking most shots are steady and framed appropriately to convey meaning and effect. The editing allows the narrative to flow clearly, introduce characters and create drama. The title design integrates text purposefully to create interest and set the scene, though some greater care needed was balanced against meeting deadline. There is some attention to detail in the mise-en-scene with particular effort to the low key lighting, and convincingly benefits from the use of London as a location appropriate to the target audience and generic expectations. Sound is layered and demonstraters excellence and detail in working alongside the images using foley an appropriate soundtrack scored to the film to good effect. The absence of the bomb effect is justified as a creative decision by the group in their evaluation. The group all contributed equally towards the construction each taking responsibility for different practical production roles detailed on the group blog. Clearly excellent, mid Level 4
53/60
SolarFlare Productions
http://solarflaremedia.blogspot.co.uk/2015/02/singularity-final-thriller-opening.html
An strong sense of control, creative intent and purpose. This is clearly recognisable as the opening to a Thriller Film and demonstrates excellence across most of the technical skills. Using the backdrop of the capital to incorporate titles into the MES accurately following conventions of number, order and roles, this is an ambitious idea and for the most part realised with a high degree of success. There is strong control over the use of the camera, all shots are steady and well framed to allow the action to move in and out of frame with some sophistocation and with an effective use of a zoom to conclude the scene. The editing follows continuity to allow the narrative flow across shots and the titles sequence creates interest and the appropriate atmosphere. There is attention to detail in the mise-en-scene beyond location with well cast actors, convincing performances and costume used to set up the plot. Sound successfully uses layers of foley and a soundtrack scored to the film to build suspense. The group all contributed equally towards the construction each taking responsibility for different practical production roles detailed on the group blog.
Level 4 upper mid 56/60
Dynamic Productions
http://dynamicproductionsmedia.blogspot.co.uk/2015/02/the-sacrificial-lamb-opening-sequence.html
Strong understanding of the genre, the opening shows some attention to detail with props and the effective use of locations, visual style and colour palate and creative purpose in it's use of titles. Overall, the film demonstrates excellence across most of the technical skills. The production is recognisable as the opening of a Thriller film and appropriate to it's target audience. There are well-framed shots and steady movement and a intention of keeping the scene tightly framed to create mystery. The editing mostly maintains continuity to allow the narrative flow across shots following conventins of shot rev shot and match on action. Sound successfully uses some layers of foley and soundtrack scored to the film building tension in a controlled and effective manner, as well as dialogue. The group all contributed equally towards the construction each taking responsibility for different practical production roles detailed on the group blog.
Level 4 lower 51
Flash Productions
http://daisylauraas.blogspot.co.uk/2015/02/opening-undercover.html
Recognisable as the intended opening to a Thriller film, there are some real strengths here above the obvious lack of attention to detail that overall demonstrates proficiency across most of the technical skills. The sequence has a sense of mystery and a well used location and actor to raise enigma codes and imply the significance of the bag handover. Though lacking the key close ups during the handover, there is evidence of strong control over the camera with a variety of shots and angles and most shots steady and framed appropriately to convey meaning and effect. The editing allows the narrative to progress quite clearly, introduce characters and create drama, though 2 main continuity errors stand out and the flow is clunky at times. The title shows string understanding of amount and roles, the design at times integrates text purposefully to create interest however this is not consistent and lacking care and polish - the group were rushing to complete to deadline. Sound involves layers of foley which are overpowered by the soundtrack which for the mostpart works alongside the images until the (anti) climax. The group all contributed equally towards the construction each taking responsibility for different practical production roles detailed on the group blog. At 1:30 undertime this is best fit.
Level 3 upper-mid 43
CC Productions
http://ccproasmed.blogspot.co.uk/2015/02/final-film-unknown.html
Recognisable as the intended opening to a Thriller film, there are some real strengths here that overall demonstrates excellence across most of the technical skills. The sequence has a sense of suspense and a makes effective use of the locations they had access to, dressing the set with props and casting to introduce the terrorist/bomber. With strong use of close ups there is control over the camera using a variety of shots most of which are steady and framed appropriately to convey meaning and effect. The editing allows the narrative to progress quite clearly, introduce characters and create flow. The witness and the phones aspect is unclear however and casting may not be particualrly appropriate to the target audience. The titles design integrates text purposefully to create interest and is consistent and shows care in the use of framing and mise-en-scene. Sound involves layers of foley which are particularly strong in the opening though overpowered by the soundtrack which for the mostpart works alongside the images until the (anti) climax. The group all contributed equally towards the construction each taking responsibility for different practical production roles detailed on the group blog. At 1:30 undertime the full amount of titles are not delivered and this is best fit.
Level 4 borderline 48
Sunday, 8 February 2015
Final Research and Planning grades
Will, Bruce, Mitch
http://bmwmediaproductions.blogspot.co.uk
Lower Level 3 13/20 C2
Bruce http://brucemediastudies.blogspot.co.uk/ 15/20 B1
Mitch http://mitchelmedia.blogspot.co.uk/ 15/20 B1
Will http://mediawm.blogspot.co.uk/ 13/20 C2
The group portfolio uses images & video creative production to present analysis of thriller film certification and the audiences expectations, and the groups ideas for their own product. There is purposeful individual research into genre and the technical conventions of filmmaking and film titles evident on the individual blog with exploration of skills development. The portfolio demonstrates an inconsistently organised approach towards planning the production with shot lists, auditions, storyboards, but lacks recces or completed asset lists or any production schedule. The 'journey' of the production work is evident however and there is some level of care in the presentation of the portfolio but again lacks the consistency and quality expected by a production group of three.
Kieran, Tanaka, Georgina
http://solarflaremedia.blogspot.co.uk
Lower Level 4 18/20 A2
Georgina http://www.waitemedia.blogspot.co.uk/ 18/20
Kieran http://kieranfilmsstuff.blogspot.co.uk/ & http://kieranfilmsstuff.tumblr.com/ 16/20
Tanaka http://tntanak.blogspot.co.uk/ 19/20
The group portfolio uses images & video creative production to present analysis of thriller film certification, audiences expectations, and the groups ideas for their own product. There is purposeful and excellent individual research into genre and the technical conventions of filmmaking and film titles evident on the individual blog with exploration of skills development. The portfolio demonstrates an consistently organised and professional approach towards planning the production with shot lists, auditions, storyboards, animatic (with revisions) onsite recce videos, shot lists but lacks a production schedule. The 'journey' of the production work is thoroughly documented and there is excellence in the level of care in the presentation of the portfolio. The work has good consistency across the posts and the quality expected from a production group of three.
Jack, Leah, Elis
http://dynamicproductionsmedia.blogspot.co.uk
Level 3 Proficient Top 15
The group portfolio uses images & video creative production to present analysis of thriller film certification, audiences expectations, and the groups ideas for their own product. There is purposeful and excellent individual research into genre and the technical conventions of filmmaking and film titles evident on the individual blog with exploration of skills development. The portfolio demonstrates an organised approach towards planning the production with shot lists, detailed auditions, detailed costume planning, animatic storyboard, rough script, but lacks a final onsite recce, shot lists but lacks a production schedule. The 'journey' of the production work is well documented and there is at time some excellence in the level of care in the presentation of the portfolio. The work has strong consistency across the posts and the quality expected from a production group of three. Best fit overall when factoring in individual research.
Daisy & Laura
http://daisylauraas.blogspot.co.uk/
Laura Level 2 Basic 11/20 http://laurawoodfordx.blogspot.co.uk/
Daisy Level 2 Basic 10/20 http://daisysteward.blogspot.co.uk/
The group portfolio uses images & some video creative production to present the groups ideas for their own product. There is basic individual research into genre and form though purposeful skills development of the technical conventions of filmmaking and film titles evident on the individual blog with exploration of skills development. The portfolio demonstrates an organised approach towards planning the production with attempts at auditions, a strong storyboard, onsite recce videos (though lacking content), but lacks shot lists or a production schedule. The 'journey' of the production is fairly well documented with some inconsistent level of care in the presentation of the portfolio. There is around quantity though maybe not the quality expected from a production group of two.
Caitlin & Charlie
http://ccproasmed.blogspot.co.uk
Caitlin Level 2 Basic 10/20 http://caitlincmedia.blogspot.co.uk/
Charlie Level 2 Basic 11/20 http://mediacp.blogspot.co.uk/
The group portfolio uses images & some video creative production to present the groups ideas for their own product. There is basic individual research into genre and form though purposeful skills development of the technical conventions of filmmaking and film titles evident on the individual blog with exploration of skills development. The portfolio demonstrates some organisation in the approach towards planning the production with a strong storyboard, onsite recce videos (though lacking content), but lacks casting decisions or a production schedule. The 'journey' of the production is fairly well documented with some inconsistent level of care in the presentation of the portfolio. There is not the quantity or the quality expected from a production group of two.
http://bmwmediaproductions.blogspot.co.uk
Lower Level 3 13/20 C2
Bruce http://brucemediastudies.blogspot.co.uk/ 15/20 B1
Mitch http://mitchelmedia.blogspot.co.uk/ 15/20 B1
Will http://mediawm.blogspot.co.uk/ 13/20 C2
The group portfolio uses images & video creative production to present analysis of thriller film certification and the audiences expectations, and the groups ideas for their own product. There is purposeful individual research into genre and the technical conventions of filmmaking and film titles evident on the individual blog with exploration of skills development. The portfolio demonstrates an inconsistently organised approach towards planning the production with shot lists, auditions, storyboards, but lacks recces or completed asset lists or any production schedule. The 'journey' of the production work is evident however and there is some level of care in the presentation of the portfolio but again lacks the consistency and quality expected by a production group of three.
Kieran, Tanaka, Georgina
http://solarflaremedia.blogspot.co.uk
Lower Level 4 18/20 A2
Georgina http://www.waitemedia.blogspot.co.uk/ 18/20
Kieran http://kieranfilmsstuff.blogspot.co.uk/ & http://kieranfilmsstuff.tumblr.com/ 16/20
Tanaka http://tntanak.blogspot.co.uk/ 19/20
The group portfolio uses images & video creative production to present analysis of thriller film certification, audiences expectations, and the groups ideas for their own product. There is purposeful and excellent individual research into genre and the technical conventions of filmmaking and film titles evident on the individual blog with exploration of skills development. The portfolio demonstrates an consistently organised and professional approach towards planning the production with shot lists, auditions, storyboards, animatic (with revisions) onsite recce videos, shot lists but lacks a production schedule. The 'journey' of the production work is thoroughly documented and there is excellence in the level of care in the presentation of the portfolio. The work has good consistency across the posts and the quality expected from a production group of three.
Jack, Leah, Elis
http://dynamicproductionsmedia.blogspot.co.uk
Level 3 Proficient Top 15
The group portfolio uses images & video creative production to present analysis of thriller film certification, audiences expectations, and the groups ideas for their own product. There is purposeful and excellent individual research into genre and the technical conventions of filmmaking and film titles evident on the individual blog with exploration of skills development. The portfolio demonstrates an organised approach towards planning the production with shot lists, detailed auditions, detailed costume planning, animatic storyboard, rough script, but lacks a final onsite recce, shot lists but lacks a production schedule. The 'journey' of the production work is well documented and there is at time some excellence in the level of care in the presentation of the portfolio. The work has strong consistency across the posts and the quality expected from a production group of three. Best fit overall when factoring in individual research.
Daisy & Laura
http://daisylauraas.blogspot.co.uk/
Laura Level 2 Basic 11/20 http://laurawoodfordx.blogspot.co.uk/
Daisy Level 2 Basic 10/20 http://daisysteward.blogspot.co.uk/
The group portfolio uses images & some video creative production to present the groups ideas for their own product. There is basic individual research into genre and form though purposeful skills development of the technical conventions of filmmaking and film titles evident on the individual blog with exploration of skills development. The portfolio demonstrates an organised approach towards planning the production with attempts at auditions, a strong storyboard, onsite recce videos (though lacking content), but lacks shot lists or a production schedule. The 'journey' of the production is fairly well documented with some inconsistent level of care in the presentation of the portfolio. There is around quantity though maybe not the quality expected from a production group of two.
Caitlin & Charlie
http://ccproasmed.blogspot.co.uk
Caitlin Level 2 Basic 10/20 http://caitlincmedia.blogspot.co.uk/
Charlie Level 2 Basic 11/20 http://mediacp.blogspot.co.uk/
The group portfolio uses images & some video creative production to present the groups ideas for their own product. There is basic individual research into genre and form though purposeful skills development of the technical conventions of filmmaking and film titles evident on the individual blog with exploration of skills development. The portfolio demonstrates some organisation in the approach towards planning the production with a strong storyboard, onsite recce videos (though lacking content), but lacks casting decisions or a production schedule. The 'journey' of the production is fairly well documented with some inconsistent level of care in the presentation of the portfolio. There is not the quantity or the quality expected from a production group of two.
Thursday, 15 January 2015
COVER WORK THU 15TH JAN
Hi All
I am in a meeting this morning at Wilmington. I will be back towards the end of P2 to register you.
1. You have 45 minutes to complete your write up of the Disability clip from Monday.
2. Work through the resources above - identify stereotypes and characteristics.
3. Complete the grid we were using with the 4 technical area and explain how the characteristics link to the terminology (ie unity = composed with characters together, conflit composition will divide up the screen or shot on individual ethnic characters)
4. Post your written up notes by the end of P2
Here is the exam assessment you will be writing about for ethncity:
http://vimeo.com/31946102
I am in a meeting this morning at Wilmington. I will be back towards the end of P2 to register you.
1. You have 45 minutes to complete your write up of the Disability clip from Monday.
2. Work through the resources above - identify stereotypes and characteristics.
3. Complete the grid we were using with the 4 technical area and explain how the characteristics link to the terminology (ie unity = composed with characters together, conflit composition will divide up the screen or shot on individual ethnic characters)
4. Post your written up notes by the end of P2
Here is the exam assessment you will be writing about for ethncity:
http://vimeo.com/31946102
Monday, 5 January 2015
Deadlines Coursework
Deadline for completed edited final Thriller Opening with Titles and Foley/Soundtrack
Friday 13th February (uploaded to Youtube and embedded)
Thursday, 11 December 2014
2.6.2&3 Colour grading & motion tracking - test footage or animatic
Objective: to demonstrate proficient or excellent research and planning in the organisation of actors, locations, the shoot and drafting the production (colour grading, sound and titles)
Basic - To know how to use 3 way colour corrector, layered video and blending to colour grade your film
Advanced - To know how to motion track titles
By commenting and posting videos on your blog
2. To create an edit of your Test Footage or Animatic that demonstrates
integration of titles
colour grading
Use of foley and score
By completing the task and uploading to your blog
3. To assess your blog portfolio against the marking criteria and identify improvement with peers
By auditing and marking each other's blog
How to colour grade
http://youtu.be/c0Fdyf2tbA8
How to motion track
http://leighmediaas12.blogspot.co.uk/2012/12/as-monday-production-class.html
&
http://leighmediaas12.blogspot.co.uk/2012/11/incorporating-titles-into-your-diegesis.html
Deadline Friday 19th 4pm research and planning
Marking criteria module 2 report - Where are you?
http://leighmediaas12.blogspot.co.uk/2012/12/end-ofd.html
Basic - To know how to use 3 way colour corrector, layered video and blending to colour grade your film
Advanced - To know how to motion track titles
By commenting and posting videos on your blog
2. To create an edit of your Test Footage or Animatic that demonstrates
integration of titles
colour grading
Use of foley and score
By completing the task and uploading to your blog
3. To assess your blog portfolio against the marking criteria and identify improvement with peers
By auditing and marking each other's blog
How to colour grade
http://youtu.be/c0Fdyf2tbA8
How to motion track
http://leighmediaas12.blogspot.co.uk/2012/12/as-monday-production-class.html
&
http://leighmediaas12.blogspot.co.uk/2012/11/incorporating-titles-into-your-diegesis.html
Deadline Friday 19th 4pm research and planning
Marking criteria module 2 report - Where are you?
http://leighmediaas12.blogspot.co.uk/2012/12/end-ofd.html
Thursday, 4 December 2014
Test footage next week 11th Dec & the rest by 19th
21. STORYBOARD: http://mediaasgroup.blogspot.co.uk/2012/12/storyboard
se www.generator.acmi.net.au/storyboard/build-your-own
se www.generator.acmi.net.au/storyboard/build-your-own
Animatic - see Alex's excellent example:
http://mediaasgroup.blogspot.co.uk/2012/12/animatic-storyboard.html
30-40 shots that need storyboarding.
30-40 shots that need storyboarding.
jack
Charlie & Caitlin
Tanaka
Mitchell
daisy
22. Test Shoot - all crew this weekend using storyboard
23. Production Schedule with Shot Lists (in order and day of filming)
26. Test Shots Casting - using http://www.starnow.co.uk/ & Auditions (video with commentary/skype/youtube etc)
Example: http://youtu.be/diphb0kUa30
Example: http://youtu.be/diphb0kUa30
28. Costume Designs
Georgina
Elis
Bruce
?
29. Risk Assessments
30. Location Recce (video selfie evaluating suitability of location)
Example: http://youtu.be/t_KgORz_Vcw
Example: http://youtu.be/t_KgORz_Vcw
31. Back up site Recce
Leah
Caitlin
Kieran
Will
Charlie
35. Sound design: http://mediaasgroup.blogspot.co.uk/2012/12/music-sound-effects.html
Wednesday, 26 November 2014
Set work for today
Hi Kevin
Could you please set my classes up for today, I am out til 1pm
Thanks
SESSION 1
Work is on the blog - analyse representation of age the Monarch of the Glen clip using the mind map we did last lesson
Comment on the construction of
ADULTS
ELDERLY
YOUTH
link to the characteristics we identified and the TERMINOLOGY we wrote out for CAM MES EDIT & SOUND
SESSION 2
Coursework
Complete the activities from last week - audience expectations, production company, pitch.
If you have finished begin next round on the post we used last week
STORYBOARD
DRAFT TITLE SEQUENCE
Sound design for your titles
HOMEWORK THIS WEEK IS TO CAST ACTOR & video Reece your location for next Thursday. You have 3 weeks left to deadline and we start shooting
Good luck
then write up your notes into a mock exam timed 45 minute essay
Sent from my iPad
Sent from my iPad
Thursday, 20 November 2014
3.3.2 TV Drama - Age & Pre-Reading for week 4
Terminology Wheel Of Fortune - Starter
3.5 Rep of Age Starter
3.5 Lesson Plan Representation of Age Session 1
3.5 Harry Brown analysis
3.5 Homework Age
Pre-Reading Next Week:
1. What are the stereotypes of diability?
2. What would you expect from (predict):
MES- costume, location, props, casting of actors, lighting
CAMERA - Composition and angles, movement
EDIT - shot rev shot, pace, prominance - match on action?
SOUND - music and dialogue
3.5 Rep of Age Starter
3.5 Lesson Plan Representation of Age Session 1
3.5 Harry Brown analysis
3.5 Homework Age
Pre-Reading Next Week:
1. What are the stereotypes of diability?
2. What would you expect from (predict):
MES- costume, location, props, casting of actors, lighting
CAMERA - Composition and angles, movement
EDIT - shot rev shot, pace, prominance - match on action?
SOUND - music and dialogue
2.3.1 Coursework Session
Starter:
What is your Prod Company name - where will your film be shown?
Create Meaning Examples:
http://youtu.be/24nQdBL8M3w
http://youtu.be/_vc6TBeQiLo
Objective: To develop planning folder to meet deadline in 3 weeks.
By the end of the lesson:
New Info:
Apply to demonstrate: Annotate showing how your research has informed what you have made/plan to make
Assessment:
http://leighmediaas12.blogspot.co.uk/2012/09/what-is-thriller-recap-quiz-28-questions.html
Next Week's presentation:
Homework Parity Remake: Storyboard for H/W Parity ...(BBFC video & audience targeted & Parity Motion Tracking)
Motion Tracking - Incorporating Titles into your D...
Iconic Directors Guidance (Group Presentation)
What is your Prod Company name - where will your film be shown?
Create Meaning Examples:
http://youtu.be/24nQdBL8M3w
http://youtu.be/_vc6TBeQiLo
Objective: To develop planning folder to meet deadline in 3 weeks.
By the end of the lesson:
New Info:
- Audience & BBFC research Guidance & examples
- Homework - Production Company Logo & Ident
- Homework - "Audience Expectations of a Thriller" V...
- Draft of your Title Slates over your opening sequence
- History of Titles
- BBFC - certify the previous student's examples & identify target audience for your presentation
Apply to demonstrate: Annotate showing how your research has informed what you have made/plan to make
Assessment:
http://leighmediaas12.blogspot.co.uk/2012/09/what-is-thriller-recap-quiz-28-questions.html
Next Week's presentation:
Homework Parity Remake: Storyboard for H/W Parity ...(BBFC video & audience targeted & Parity Motion Tracking)
Motion Tracking - Incorporating Titles into your D...
Iconic Directors Guidance (Group Presentation)
Monday, 17 November 2014
Pitch
Dear All
Please can you send me your group blogs you
have set up for your production work that you have completed today in
the 3 hours of lesson time.
I will be
timetabling 'Back on Track' sessions (basically P16 detention each week
til you catch up) for any groups that have not used the time
productively and are unprepared to pitch their group film ideas next
week.
Your homework is to have the elements
below ready for Monday - as a group - to record and edit a video pitch
for lesson on Monday P4, similar to what you see here with the A2
students:
This will be a presentation of each member of your group working through the comments and editing the cut aways to examples of:
Your 2nd Mood Board for your final film
What type of sub genre it is (i.e. Psychological Thriller, Crime Thriller)
Locations you have found that are suitable
What your opening scene/sequence will be (Trailers of films you are referencing (min of 3 SPOILER REVIEWS!)
Images of props, costume, and 'character-types' you will be using
Evidence of your target audience research into 10 Thrillers Audience & BBFC research Guidance & examples & how you will appeal to the age and gender
Footage
or images of the type of font (look at dafont) and style you will be
using (again what suitable Films or TV shows you are referencing - min
of 3 ICONIC DIRECTORS/TITLES SAUL BASS etc...)
We
will be doing this in class so you will have 1 hour on Monday to make
it so make sure you have the content ready to build it. Seems a lot, but
remember this is actually between 3 of you.
Your next Production Task is to complete the remake of Parity
To be completed by 26th November
Wednesday, 12 November 2014
Set work P1 13th Nov due 11am
Work due today 13th nov by 11am
To be posted to your blog
1. Your individual idea for your Thriller Opening with a Titles including images of at least 3 films that have influenced this
2. Your research into 10 Thrillers on imdb.com - user ratings - with breakdown of target audience (gender and age)
3. Your final idea for your 2 min film opening as a mind map with mes iconography of the conventions of genre
4. Treatment of your final idea for your 2 min opening including embedded clips of at least 3 thrillers you are referencing
5. Mood board of your final idea including fonts for text and how titles will look
You will pitch your idea at 11am this morning
To be posted to your blog
1. Your individual idea for your Thriller Opening with a Titles including images of at least 3 films that have influenced this
2. Your research into 10 Thrillers on imdb.com - user ratings - with breakdown of target audience (gender and age)
3. Your final idea for your 2 min film opening as a mind map with mes iconography of the conventions of genre
4. Treatment of your final idea for your 2 min opening including embedded clips of at least 3 thrillers you are referencing
5. Mood board of your final idea including fonts for text and how titles will look
You will pitch your idea at 11am this morning
Thursday, 6 November 2014
2.1 Resources for Exam Prep using Grids and Framework
To consolidate ‘gendering’
the technical areas and using terminology to prepare for the examination
Justify the construction of
power, conflict and purpose (challenge/re-enforce)
Analyse the construction of gender
stereotypes through all 4 technical areas
Examine characteristics of
gender in MES and Camera with terminology
Starter:
Primeval questions:
http://leighmediaas12tvdrama.blogspot.co.uk/2012/12/g321-exam-prep.html
EDITING TERMS
_________________________ is a film technique wherein one
character is shown looking (often off-screen) at another character, and then
the other character is shown looking "back" at the first character.
An _________________ is a popular editing technique associated
with the continuity
editing system. It is based on the premise that the audience will
want to see what the character on-screen is seeing. The ________________-begins
with a character looking at something off-screen, there will then be a cut to
the object or person at which he is looking. For example, a man is looking
off-screen to his left, and then the film cuts to a television that he is
watching.
______________________ Two successive shots joined so
as to create a strong similarity of compositional elements (e.g., color,
shape). Used in trasparent continuity
styles to smooth the transition between two shots.
A ___________________ is a cut
in film editing where the
middle section of a continuous shot is removed, and the beginning and end of
the shot are then joined together. The technique breaks continuity in time and
produces a startling effect. Any moving objects in the shot will appear to jump
to a new position.
____________________ is an editing technique used in
films to establish continuity. In a cross-cut, the camera will cut
away from one action to another action. Because the shots occur one after
another, ________________ is used to suggest simultaneity of action. However,
it can also be used to link significant actions that do not occur
simultaneously. Suspense is built by using _______________. It is built through
the expectations that it creates and in the hopes that it will be explained
with time. ________________ also forms parallels; it illustrates a narrative
action that happens in several places at approximately the same time.
In film,
a ____________________ is the interruption of a continuously filmed action by
inserting a view of something else. It is usually, although not always,
followed by a cutback to the first shot. ________________ usually do not
contribute any dramatic content of their own, but help the editor assemble a longer
sequence. For this reason, editors choose cutaways related to the main action,
such as another action or object in the same location.[1] For example, if the main shot is of a man walking down an
alley, possible cutaways may include a shot of a cat on a nearby dumpster or a
shot of a woman watching from a window overhead.
In film,
an _________________ is a shot of part of a scene as filmed
from a different angle and/or focal length from the master shot. Inserts cover
action already covered in the master shot, but emphasize a different aspect of
that action due to the different framing. An insert is different from a cutaway in that the
cutaway is of action not covered in the master shot.
action match,
crosscutting, parallel editing,
cutaway;
eyeline match,
graphic match,
insert.
jump cut,
shot/reverse shot,
New Info
- what are Units of drama
Divide the sequence up into Units by team.
Create Meaning (build the grids)
Terminology that will come up – shortlist
‘Predicting the exam’ grids – connect these to gender (list)
MES
SOUND
CAMERA
EDITING
Task:
Create Meaning
Stage 1: Terminology, identify Stereotypes and Infer 'gendered meaning' (columns 1 and 2)
Masculine or
Feminine?
•
Pan
•
Composition
•
Diegetic
•
Close Up
•
High Angle
•
Low Angle
•
Match On Action
•
Prominence
•
Long Shot
•
Cross cutting
•
Proxemic Codes
•
Shot Rev Shot
•
Tilt
•
Two Shot
•
Whip Pan
•
Handheld camera
•
Wipe
•
Location
•
Props
•
Costume
Apply to demonstrate
Fill in Columns 1 and 2 on the grids for each piece of terminology
MES GridCAM Grid
EDIT Grid
New Info:
Framework for analysis - how to structure your responses
Apply to demonstrate
Write your Primeval analysis – attempt units of drama as each paragraph, characters
Framework for analysis
Framework for Analysis (How to structure your paragraphs)
Thursday, 16 October 2014
Pre-reading for 2.2.1
1. Familiarise yourself with the Planning group tasks. Click on each task or look at Danny, Grace and Rosie's group blog.
The following group task are due to be submitted by the 21st November - the pitches will be seen in class
TV DRAMA EXAM PREP - 17th November
The following group task are due to be submitted by the 21st November - the pitches will be seen in class
- 1. Iconic Directors Guidance (Group Presentation)
- 2. Audience & BBFC research Guidance & examples
- 3. Audience expectations vox pops
- 4. Individual Treatment
- 5. Final Film Brainstorm
6. Influences on Final Film Ideas/Mood Board
7. Group Pitch - (this year, you will produce an edited video or yourselves pitching your idea, with cut aways to your audience research, mood board, video clip references to Thriller films you have incorporated into your idea, and images of locations you are thinking about filming and characters you are going to have in it, as well as how you ail incorporate the 18 Titles slates)
To be completed by the w/c 21st Nov
TV DRAMA EXAM PREP - 17th November
 |
| Task 1. |
- Task 2: Know and identify the 4 stereotypes of sexuality
- Write a Conclusion (1 paragraph) - how does Sexuality overlap with characteristics of Gender?
- HOMEWORK Representation of Sexuality and how is it...
- Check your learning:
- Response to Sherlock clips 2
- Response to Sherlock Clips 1
Read over next week's session to prepare
Monday, 6 October 2014
End of Module Assessment: Preliminary Task & Director's Commentary Evaluation
- Catch up Workshop
- Read over the following posts ahead of our final assessment next week
- Preliminary Task
- Interrogation - Preliminary Task
- Evaluation Video (director's commentary) example of previous students
- Success of the framing of shots, use of Rule of 3rds
- Success of steadiness of camera, brightness, focus and image quality
- Success of continuity: Match on action, 180 degree rule, shot rev shot on dialogue
- Success of using the Narrative technique: Omniscient (Suspense), Restricted (Surprise/shock)
- How could you have improved any of the above?
- How have you improved since the start of the course?
Thursday, 2 October 2014
Homework for Next Practical Lesson 7.10.14
1. Write up your analysis of the Street answering the questions under the 4 Technical Areas (MES, CAM, EDIT & SOUND), I will be marking these so ensure you have them for your Module Reports.
Please identify which you are struggling with (some we've not done yet).
2.Revise over how we GENDER the camera - we will be redoing the Quiz and comparing your scores from last week. Here are the Gender Traits to return to if you didn't quite get there.
Think how we would apply this to our Task on Tuesday Theory Lesson
3. Update your blogs and improve the way you have presented your work (see list of site you can use)
Research List of Tasks
Level 4 (A grade) example
Complete your group's edit & evaluation of your 'Paranoia' video - use the evaluation points on this post - could you present this as a Youtube annotated video?
Complete your Falling Down sound score - apply the 6 sound terms to your different sounds you have used in your score and comment on what you have learned about the use of sound in Thriller - you could embed examples of scenes from some well known Thrillers from Youtube?
Please identify which you are struggling with (some we've not done yet).
2.Revise over how we GENDER the camera - we will be redoing the Quiz and comparing your scores from last week. Here are the Gender Traits to return to if you didn't quite get there.
Think how we would apply this to our Task on Tuesday Theory Lesson
3. Update your blogs and improve the way you have presented your work (see list of site you can use)
Research List of Tasks
Level 4 (A grade) example
Complete your group's edit & evaluation of your 'Paranoia' video - use the evaluation points on this post - could you present this as a Youtube annotated video?
Complete your Falling Down sound score - apply the 6 sound terms to your different sounds you have used in your score and comment on what you have learned about the use of sound in Thriller - you could embed examples of scenes from some well known Thrillers from Youtube?
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